vLetter Russ Font — FREE!
This is the handwriting of Russ Petoskey of Chicago, IL. Russ designed the first men’s underwear “briefs” also know as “tighty-whiteys”. They were first sold on January 19, 1935 by Coopers, Inc., in Chicago, Illinois at Marshall Field’s department store. They dubbed the new undergarment the “Jockey” because it offered a similar degree of support as the jockstrap (one style of which is also called jock brief or support briefs). Russ was reportedly inspired by a postcard he had received from a friend visiting the French Riviera depicting a man in a very short, form-fitting bathing suit. Thirty thousand pairs were sold within three months of their introduction. Years ago, a friend mentioned to this researcher, “Would you rather answer the door on Saturday morning in “tighty-whiteys” or boxer shorts”? Worn boxer shorts ever since. Truth.
Researcher: HughA
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